Amazon Big Spring Sale Seller's Guide for Increased Profits

The all-new Amazon Big Spring Sale is a six-day seasonal event brimming with opportunities for sellers to boost sales and clear out spring-themed inventory. Here's your comprehensive guide to maximizing profits during this sales bonanza.



What is the Amazon Big Spring Sale?

This customer-centric sale offers exciting deals on various spring essentials, including:

  • Spring Fashion Apparel (dresses, sandals, light jackets)
  • Outdoor Furniture & Gardening Supplies (patio sets, grills, seeds)
  • Home & Cleaning Supplies (cleaners, storage solutions)
  • Fitness Products (exercise equipment, fitness trackers)


When is the Big Spring Sale?

Mark your calendars! The next Big Spring Sale dates are yet to be announced, but the inaugural event ran from March 20th to March 25th. Be on the lookout for similar timing in the upcoming spring season.

Why Sell During the Big Spring Sale?

  • Capitalize on Seasonal Trends: Clear out excess stock and make room for new summer products.


  • Increased Sales: Leverage the surge in customer demand for spring items.
  • Inventory Turnover: Reduce storage costs and prevent outdated inventory.

Top Selling Spring Products

  • Identify Trending Products: Use Seller Assistant App to find high-demand, low-competition items with good profit margins (BSR below 100,000, healthy Buy Box competition, over 10% ROI).
  • Prioritize Easy-to Sell Products: Choose in-demand, simple-to-ship items (avoid oversize or meltable goods).

Crafting Compelling Deals

  • Discounts: Offer markdowns on popular products or bulk orders.
  • Lightning Deals: Create limited-time, substantial discounts to grab attention.
  • Bundles:

    Package related items for increased perceived value.
  • Prime Deals: Offer exclusive discounts with free Prime shipping (for Prime members).

Seller Assistant App: Your Secret Weapon

Seller Assistant App streamlines product research and selection for the Big Spring Sale by providing:

  • Side-by-Side Product Comparisons: Effortlessly evaluate key metrics like BSR, profit margins, and competition.
  • FBM & FBA Profit Calculator: Ensure your chosen products deliver healthy profits after factoring in selling costs.
  • IP & Restriction Alerts: Avoid infringing on intellectual property or encountering listing restrictions.
  • Product Sourcing Tools: Save time with features like Quick View, ASIN Grabber, and UPC to ASIN converter.

Winning Strategies for the Big Spring Sale

  • Research Strategic Discounts: Balance competitiveness with maintaining profit margins (Seller Assistant App helps!).
  • Create a Sense of Urgency: Utilize Lightning Deals to spark customer interest.
  • Manage Inventory Wisely: Stock up to meet demand, but avoid overstocking.
  • Capitalize on Seasonal Trends: Clear out winter inventory and invest in upcoming summer products.

The Bottom Line

The Amazon Big Spring Sale presents a golden opportunity to grow your business. By selecting the right products, strategically planning your promotions, and leveraging tools like Seller Assistant App, you can transform the Big Spring Sale into a season of flourishing sales and satisfied customers.

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